Engagement / Scoping

Investment should follow the problem, complexity and level of responsibility. We define the work first, then price the scope we can actually stand behind.

SCOPE BEFOREPRICE.

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Engagement models

THREE SHAPES. NO FORCED PACKAGES.

What changes scope

THE PRICE MOVES WHEN THE WORK MOVES.

01

Content readiness

Writing, migration, information architecture and stakeholder alignment can be as significant as interface design.

02

Experience complexity

Custom journeys, calculators, search, filtering, account states and product flows add interaction and QA depth.

03

Platform & integrations

Commerce, CRM, analytics, APIs, automation and third-party systems change technical responsibility.

04

Design ambition

Original art direction, motion, interactive storytelling and custom media require a different level of craft than a standard layout.

05

Launch risk

Migration complexity, SEO continuity, accessibility, performance and high-traffic launches increase validation and rollout work.

How scope becomes a proposal

CONTEXT. SCOPE. PROPOSAL.

01

Context

We understand the business problem, audience, current system, timing and decision constraints.

02

Scope

We define what must be created, what already exists, what depends on your team and what can be phased.

03

Proposal

You receive the recommended engagement shape, responsibilities, deliverables and commercial terms for that scope.